The well-known video streaming and media platform Plex recently shared a success story about migrating their frontend architecture to Vercel with Next.js. In…
This case study from Vercel examines how Wunderman Thompson (now VML), one of the world's leading marketing communications agencies, used Vercel's frontend…
In modern web development, A/B testing and personalized content delivery (Experimentation & Personalization) are key to improving conversion rates and…
This official Vercel blog post describes how they partnered with Swell, a modern headless commerce platform, to help merchants deliver outstanding online…
This case study examines how Scale AI — the well-known AI data labeling platform — used Next.js and Vercel to solve a common challenge in modern web…
This is a case study from the official Vercel blog, detailing how Loom — the well-known video messaging platform — restructured its website using a modern web…
Vercel has announced that its "Commenting on Previews" feature has officially entered Public Beta. This feature aims to fundamentally transform how front-end…
Vercel released an update that introduces a visual upgrade to its analytics tool, Vercel Analytics, by officially incorporating "Curve Fitting" technology. In…
This official guide from Vercel details how to run A/B tests efficiently in a Next.js project. Traditional A/B testing typically relies on client-side…
In the entertainment and music industry, the timeliness of marketing and creative work is paramount. When an artist like SZA (Grammy Award-winning R&B singer)…
This is an article looking back at Google's major search algorithm update in 2021 — the Page Experience Update. In June 2021, Google officially incorporated…