居家健身品牌 Hydrow 如何利用 Vercel 將內容編輯與發佈時間從數週縮短至數分鐘

Home fitness brand Hydrow is well known for its high-quality home rowing machines and immersive live fitness classes. However, as the business expanded rapidly, the website content management and publishing workflow behind it ran into a serious bottleneck. Previously, if the marketing or content team wanted to update information on the website, launch a new campaign, or modify a page, they had to rely on a cumbersome development process — from proposal to development, testing, and final deployment — which often took several weeks. This traditional architecture, heavily dependent on engineers, severely impeded the speed at which business decisions could be executed.