挪威戶外品牌 Helly Hansen 遷移至 Vercel，推動黑色星期五業績增長 80%
Original: Helly Hansen migrated to Vercel and drove 80% Black Friday growth
Norwegian outdoor sports brand Helly Hansen recently shared its success story of migrating its e-commerce platform to Vercel. As global…
挪威知名戶外服飾品牌 Helly Hansen 分享了其遷移至 Vercel 平台的成功案例。透過採用現代化的前端架構，該品牌成功提升了網站加載速度與穩定性。在面臨年度最大購物季「黑色星期五」的高流量挑戰時，新架構不僅確保了零當機的優異表現，更直接推動了高達 80% 的銷售額增長。
Norwegian outdoor sports brand Helly Hansen recently shared its success story of migrating its e-commerce platform to Vercel. As global e-commerce competition intensifies, Helly Hansen's legacy architecture faced severe challenges when confronted with explosive traffic during major annual shopping events like Black Friday — including slow page load times, insufficient system scalability, and limited conversion rates.
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